- 1 What is on-page SEO?
- 2 What is off-page SEO?
- 2.1 Onpage SEO Methods:
- 2.2 Offpage SEO Methods:
- 2.3 Social Bookmarking:
- 2.4 Classified Ads:
- 2.5 Local Business Directories:
- 2.6 Directory Submission:
- 2.7 Web 2.0:
- 2.8 Article Submission:
What is on-page SEO?
Onpage SEO means optimizing a web page content and HTML to get better rank on search engine and we can control the on-page SEO factors.
What is off-page SEO?
Offpage SEO means getting backlinks from other websites. if we get more backlinks from another website our website gets better rank on a search engine.
Onpage SEO Methods:
The meta title is used to describe web page title to user and search engine. Meta title helps search engines to understand web page details. so search engine show the web page meta title to the relevant search query.
The meta description is a summary of the webpage, the search engine uses the meta description HTML tag to show the summary of web page snippet to online visitors.
Meta keywords in an HTML tag its used to help the search engine to understand easily what kind of web page.
The H1 tag is HTML code its used to mention the web page headings h2-h6 HTML codes are used to mention the subheading on the web page. so search engines easily understand web page important lines.
Content optimization is the method of write content to get better reach online. This process contains meta title, meta description, meta keywords, image optimization, fresh & original data, and relevant links.
Image optimization is the process of optimizing the image to present search engine query related results. for example, google search engine can show image search related results. The optimizing process depends on image size, ALT TXT, image name. image optimization is one of the on-page SEO methods.
URL optimization means add the target keywords in the URL. it is one of the search engine ranking factors.
Schema Code or Schema Markup:
Schema Code is used to tell the website details to search engine understanding language. for example, if you have a local business-related website you can add local business schema so the search engine can understand your business is a local business. and some schema code(FAQ. Review) can generate rich snippet so online visitors easily understand website details.
Internal linking used to customers can easily navigate the webpage. The internal linking goes to the same domain only.
Social Share is the process of sharing your website details to social media platforms. It helps us to generate leads or search volumes form multiple social media platforms.
Offpage SEO Methods:
consider if we saw any important links what are we going to do? we make the links as a bookmarking list right? The same concept working on social bookmarking. If your website has a high number of social bookmarking links google spider considers your website more helpful for visitors so it automatically pulls your website to get a better rank.
Classifieds Ads sites mean – the site allows you to create location-based ads, for example, Olx & quicker.
Local Business Directories:
First, we need to discuss What are business directories? – Collection of what kinds of business and How many businesses running in a particular location. initially, these details stored in books now we keep the details in online this called online local business directories, for example, just dial
Directory submission is of the off-page SEO method it’s defined as submitting your website URL and details with a specific category in Web directories. this method helps your website get better rank in SERP.
Web 2.0 is the process of creating some dummy website from Wix, Weebly, blogger, etc, to put our website link in the dummy websites to build bank links.
Article submission is one of the best methods for link building strategy. The article submission refers to your business-related information for online customers and its publishing online article submission directories.