7 Cool Optimization Tips for Google My Business Account

By Santhosh NatarajanDigital Marketing
7 Cool Optimization Tips for Google My Business Account santhosh natarajan

Contents

Google My Business Optimization Steps

1. Title Optimization:

google my business title optimization santhosh natarajan
  • Use your target keyword in title, do not go more than 100 characters
  • Don’t mention against the google policy for example above image title has location name aslo this against the google policyย  so don’t metion like that.
  • Use your brandname with target keywords

2. Review Optimization:

review santhosh natarajan
  • Create review link like above image. if you don’t have review link check your info>profile short name.ย 
  • Earn review from customers regularly.ย 
  • Review is rank factor for google my business.
  • Give proper reply for all your review. even negative review also

3. Proper Business Description:

google my business description santhosh natarajan
  • Give proper and detailed description for your business.
  • Its allow to write 750 characters so optimize all characters.
  • Share about your USP(Unique Selling Point)

4. Optimize Collection(category):

google my business collections santhosh natarajan
  • Google my business collections used to mention your product categories.
  • Google suggest to create minimum two collections.
  • Collection title showup in SERP page so give proper title.
  • we can add mutiple product below one colleections.

5. Product showcase:

google my business product santhosh natarajan
  • Can showcase our product in google SERP.
  • Before creating product need one collection.
  • Give proper details about product we can give upto 1000 characters use all.
  • Add CTA(Call To Action)buttons like phone button for each product.

6. Business Highlight:

highlights santhosh natarajan
  • Google my business highlight differ from type of business.ย 
  • In my case can give only one highltght.
  • For example hospital GMB allow to metion lot of highlights.
  • Sample highlights – wheelchair entrance, wifi available, token system available, parking slot available etc…ย 

7. Post utilisation:

google my business post santhosh natarajan
  • Google my business has 4 types. like event, update, product, offer.
  • Post minimum 2 per week.
  • Can’t post with out image.
  • Mention CTA(Call To Action) button for every post.
  • Can add 1500 character for post description.

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